Portfolio for Amy Jensen
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My name is Amy Jensen. I am a hardworking student with an educational background in journalism and communication and an emphasis in public relations. I will graduate from Utah State University with my bachelor’s degree in December 2009. I have a keen interest in social networking and market research. I am a self-starter with an outgoing personality and interpersonal skills.
RESUME
PROFILE: Hardworking student with educational background in journalism and communications; keen interest in public relations, social networking, and market research; creative communicator with excellent writing skills; analytical decision maker with keen attention to timelines & quality outputs; self-starter with outgoing personality & exceptional interpersonal skills; also offering international experience, including volunteer service to non-profit & humanitarian organizations.
EDUCATION:
Aug 2005 – Present Bachelor of Fine Arts (Utah State University) Est. Grad: Dec 2009 Logan, UT
Major: Journalism & Communications (Emphasis: Public Relations, Corporate Marketing)
Minor: Sociology (Emphasis: Social Networking, Market Research, Technical Writing)
Computer Skills: Photoshop, Publisher, HTML, Microsoft Office
PROFESSIONAL DEVELOPMENT:
Mar 2004 – Present Utah State University Bookstore Logan, UT
Manager of Marketing & Displays
• Advance mission by fostering in-house marketing production and developing strategic advertising campaigns targeted at students, faculty and alumni;
• Develop creative art approaches, kiosk arrangement and marketing design to promote sales focused on seasonal themes and dynamic fashion trends;
• Support executive director by providing leadership & helping to manage junior staff.
Jun 2008 – Present Community Development Network Oxford, UK
International Programs Volunteer
• Conduct awareness-raising and fund-development campaigns on USU campus to bolster support for rural Himalayan literacy, health, and micro-enterprise initiatives;
• Participate in program research as part of a small team of CDN volunteers traveling through the United Kingdom and Spain in preparation for volunteer work overseas;
• Currently leading CDN Student Group at USU focused on dialogue about global issues (poverty, illiteracy, genocide), hosting events & student internships abroad.
Jan 2009 – Present Public Relations Research Course Logan, UT Research Assistant
• Liaise closely with professor and other team members to conduct research and to perform an industrial analysis to inform coordination of public relations conference;
• Participate in focus groups, dialogue circles, and awareness-raising activities to identify strategic means for designing and executing public relations campaigns.
May 2004 – Present Aviacode Incorporated SLC,UT Manager of Special Projects
• Initialized Graphic Design Department & developed corporate marketing strategies for increasing sales, improving PR & expanding business growth.
• Brainstormed & created of original marketing/advertising campaigns through professional design, creative illustration, photography, and catalog sheets.
May 2005 – Aug 2005 Nordstrom Incorporated SLC,UT Head Sales & Fashion Designer
• Monitored daily progress according to projected timetables; adjusted weekly and monthly project reports to correspond with dynamic workloads and current context.
• Responded to strict timeframes, fiscal deadlines & maintained strict code compliance.
ACCOMPLISHMENTS:
• Counselor, Academic Resource Center (Support students to develop academic skills)
• Advocate, Aggies for Africa Student Club
• Volunteer, SAVVI Student Club (Sexual Assault Anti-Violence Information Center)
• Talents: Piano (16 yrs), Flute (5 yrs), Organ (4 yrs), Snowboarding, Running, Tennis
COURSE WORK
JCOM 2310: Writing for Public Relations
-Insert SAAVI project/event plans
-Insert newsletter, brochure, press release, proposal letter
JCOM 3300: Strategic Research Methods in Public Relations
-Insert completed/published research findings
-Insert stats and form for completed survey
JCOM 2160: Introduction to Online Journalism
-Insert plain HTML resume
-Insert Photoshop One
-Insert Photoshop Two
JCOM 2300: Introduction to Public Relations
-Insert SWOT analysis and business proposal for NetFlix
JCOM 1130: Beginning Newswriting
-Insert two examples of news articles written in class
LINKS
Professional:
-Utah State University (http://www.usu.edu)
-Aviacode, Inc. (http://www.aviacode.com)
-Nordstrom (http://www.nordstrom.com
-Community Development Network (http://comdevnet.net)
Personal:
-Blog (www.amylj.blogspot.com)
-Facebook
-LinkedIn- (Soon to be created)
Wednesday, April 1, 2009
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